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The present world is heavily dependent on smartphones, mobile devices, connectivity of things, and the internet. It is practically impossible for an individual to ignore the significance of the internet in daily life activities. For example, people are paying their bills through the internet and are also purchasing products and services at the single tap of a finger. Therefore, the primary focus of every internet user is basically on ‘search’ for information.

What helps users search for information on the internet? Search engines such as Google, Bing, and Yahoo are the answers to this question. Users could enter any search query and get multiple results on the search engine results page within no time. With the increasing focus on search engines, businesses started to wonder about measures to keep their names at the top of search results when users enter any keyword relevant to their business operations.

This was one of the prominent reasons for bringing SEO or Search Engine Optimization to the picture. In the following discussion, let us find out more about SEO and its importance and benefits followed by an outline of how Braino Technologies can provide you value with SEO services.

Explaining SEO With Clarity

Before we dive into statistics that showcase the importance of SEO, it is essential to look at its definition. Search Engine Optimization can be defined as the practice or set of methods used for increasing the quality and quantity of traffic directed to a website through organic and natural search engine results.

The importance of SEO can be observed in the definition itself, i.e., increasing traffic to your website. Almost 60% of all traffic directed to websites on the internet start with a Google search. If the traffic directed from other notable search engines such as Yahoo and Bing is taken into account, then, almost 70.6% of all traffic on the web starts with a search engine.

Also, around 93% of the total online experiences of users start with a search engine. Most important of all, Google witnesses almost 67K searches every second, which shows the need for businesses to emphasize on SEO. Almost 61% of companies emphasized the growth of SEO as their major priority for 2018.

You should also note that the SEO industry was valued at $72.02 billion in 2018, and this number is expected to reach $79.27 billion by 2020. Based on a review of these factors, it can be stated that SEO is presently the magical weapon for businesses to stay in the eyes of customers and ahead of their competition.

Benefits of SEO services for your business

Now that we have obtained a clear idea about the importance of SEO, it is reasonable to note the rise of different types of SEO such as Ecommerce SEO, Video SEO optimization, and Enterprise SEO applications. These variants of SEO are specifically tailored for accomplishing a diverse range of benefits that are associated with SEO. Let us take a look at the benefits of SEO for your website in the following section.

Usability of websites

The first advantage of SEO is identified in the development of user-friendly websites which are appealing to users. If your business website fails to engage users, then it is difficult to get competent levels of web traffic. A clean and well-structured website with relevant content could encourage visitors to stay longer on your website.

Benefits of Inbound Marketing

SEO gives your business the ‘inbound’ advantage with marketing that is highly favored than the conventional advertising channels based on outbound strategy. SEO is primarily directed towards providing flexibility to the audience for accessing your website when they need any relevant information. SEO implies that you don’t have to interrupt the customer with your marketing messages.

On the contrary, SEO relies on a customer-centric approach that is dedicated to the development of productive resources as well as improving the accessibility of helpful information. Almost 59% of marketing personnel find inbound practices such as SEO as the source of high-quality leads.

Cost-effectiveness of SEO

The most important benefit that you would find with SEO services such as local SEO optimization, International SEO, and mobile SEO is cost-effectiveness. You would not be spending loads of money on all the channels available to you for taking your business’ message to a wider audience. On the contrary, SEO helps you target users who are actively looking for your products and services on the internet.

Even if outbound strategies such as cold-calling can result in the generation of leads, you would have to spend 61% more as compared to generating leads with SEO. Most important of all, your target users are actively looking for your products and services in an inbound strategy, thereby implying that the traffic is more relevant to your website.

Rise of brand awareness

Finally, your brand would receive a potential rise in popularity by staying at the top of search engine results. Companies that appear at the top of search results are generally deemed trustworthy by users. Furthermore, when users type in a set of keywords and find your business on the first page, they are more likely to associate with your brand. Subsequently, a higher number of users viewing your content and associating with your brand could lead to better prospects for sales.

Braino Technologies as a Source of Value in SEO Services

The advantages of SEO can now certainly draw you closer to starting investments in various SEO services we provide at Braino Technologies. You can find efficient and personalized services such as SEO reseller services, multilingual SEO services, and Google penalty recovery services. What difference can we make to your business with our SEO services? Here are some of how to guarantee value to our clients.

Making the Most of Innovation

Innovation is at the core of SEO services provided by Braino Technologies. We aim at using real-time analytics for observing the search result trends relevant to your industry. This helps us in creating SEO campaigns that are suited to your needs.

Integration of teams

Team integration is never an issue at Braino Technologies. You can be able to make the most of our integration services, which help in collaboration between SEO and marketing teams. This facility can help you derive insights for solutions to address the continuously increasing demands for improving SEO strategies.

Transparent dealings

Transparency is another vital component that you should look out for in our SEO services at Braino Technologies. We are committed to informing clients about the total project cost estimates without any hidden or long-term costs. Brain Technology believes in maintaining trustworthy relationships with clients, and you could be able to realize cost-effectiveness easily.

Transparent Dealings

Transparency is another vital component that you should look out for in our SEO services at Braino Technologies. We are committed to informing clients about the total project cost estimates without any hidden or long-term costs. Brain Technology believes in maintaining trustworthy relationships with clients, and you could be able to realize cost-effectiveness easily.

Customer is The King!

Finally, we believe in a customer-centric approach at Braino Technologies. You are the priority in our SEO service workflow. Understanding your needs, considering your opinions and designing SEO campaigns according to your preferences – you get it all here at Braino Technologies!

So, there is no reason to delay in availing the best outcomes from competent SEO services from Braino Technologies. Contact us now over a call or an email to get started right away!

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